Portfolio

Recent work

Every project starts with the same question: what does this business need a visitor to do next? Each site below is built around that answer — clear service pages, fast mobile performance, and an obvious way to call, quote, or book.

Website design concept for a home services company with a quote request button

Concept Redesign — Not a Client Project

[PROJECT 1]

Home services

A clear service site built around quote requests and click-to-call.

The leak: Phone number buried, reviews hidden, quote process unclear on mobile.
What changed: Sticky call button, reviews above the fold, a 3-field quote form.
Conversion goal: Quote requests

Website design concept for a fitness studio showing classes and a booking button

Concept Redesign — Not a Client Project

[PROJECT 2]

Fitness studio

Class schedule, memberships, and booking on the first screen.

The leak: Schedule lived in a PDF; booking took four taps and a separate app.
What changed: Live schedule on the homepage, one-tap trial booking.
Conversion goal: Trial bookings

Website design concept for a local service business with service cards and a quote form

Concept Redesign — Not a Client Project

[PROJECT 3]

Local service business

Simple service pages with reviews and a one-tap quote form.

The leak: One generic page for every service; no reason to choose them.
What changed: Individual service pages, review showcase, one-tap quote form.
Conversion goal: Calls

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